In today's courtrooms, trial teams face the unique challenge of presenting their cases to juries that span four generations: the Silent Generation, Baby Boomers, Generation X, and Millennials. Understanding the distinct perspectives of these groups and the visuals that resonate with each is crucial for success.
IMS Senior Client Success Advisor Adam Bloomberg will explore these dynamics in his upcoming presentation, "Multi-Generational Jurors and the Graphics that Speak to Them," at a Continuing Legal Education (CLE) event hosted by Polsinelli in Houston, TX on August 28.
Adam’s presentation will provide an overview of generational perspectives and delve into the general tendencies of jurors from the three most prevalent cohorts: Baby Boomers, Generation X, and Millennials. He will offer practical tips for tailoring cases to the specific jury seated and lead a discussion on the types of visuals that effectively engage these diverse audiences.
For deeper insights into the evolution of multi-generational jurors, read Adam's latest article below.