In this on-demand webcast, IMS Senior Jury Consulting Advisor Chris Dominic is joined by Affiliate Advisor Steve Pomerantz, PhD, and Trial Consultant Michelle Cooper, JD, to tackle a persistent courtroom challenge: explaining statistical significance to a jury. When data says “significant” but jurors’ instincts say “not so fast,” critical evidence can be lost in translation. This discussion explores why expert testimony and trial graphics must “speak juror” from the outset, ensuring complex statistical concepts do not derail your narrative.
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